Ethan Crossfield 
PewDiePie has officially ended the monthly family vlogs that became a major part of his YouTube channel in recent years. The decision means viewers should not expect regular videos centered on his wife, Marzia Kjellberg, and their three-year-old son Björn. However, this is not a retirement announcement: Felix Kjellberg plans to keep making videos, while becoming more selective about how much of his family appears on camera.
What changed for PewDiePie’s YouTube channel?
In his September 22, 2026 vlog, titled “Thank you and Goodbye,” Kjellberg announced that the family-vlog format was finished. He and Marzia began making these videos around four and a half years ago, and the series regularly attracted millions of views. The creator had already indicated earlier in May that the monthly uploads would eventually end, making this announcement the conclusion of a transition that had been signaled in advance.
The change follows several shifts in Kjellberg’s career. He became famous through gaming videos after rising on YouTube around 2010, later holding the platform’s record for most subscribers for almost a decade. In late 2025, he stepped away from gaming-focused uploads and moved toward lifestyle content. His latest decision marks another adjustment rather than a complete departure from YouTube.
Why are the family vlogs ending?
The central reason is Björn’s privacy. As his son grows older, Kjellberg believes it is the right time to stop documenting family life so extensively and give him more control over his future. The creator also described the broader pressures of fame, including unwanted attention, people taking photos, and being followed in public. Those concerns influenced his wish to let Björn make his own choices instead of growing up with so much of his childhood shared online.
Kjellberg thanked his nearly 110 million subscribers for supporting the vlogs, but the announcement makes clear that audience demand is no longer the only consideration. Even though family content has been successful, protecting his son has become more important than maintaining a dependable monthly format.
What can viewers expect next?
PewDiePie says he will continue producing videos and may still share occasional family moments. The difference is that Björn will appear less often, and future uploads will be handled with greater care. Kjellberg and Marzia also intend to continue their monthly newsletter, which will remain a way to provide regular life updates without relying on frequent family footage.
The next phase of the channel is not fully defined. Kjellberg has changed direction several times, uploaded less often than during his early career, and previously considered leaving YouTube after taking a break. Nevertheless, his channel remains commercially important through YouTube and sponsorship earnings, giving him reason to remain active while deciding what content fits his current priorities.
What viewers should know
- The monthly family-vlog series has ended, beginning with the September 22, 2026 announcement.
- PewDiePie is not quitting YouTube and expects to keep publishing videos.
- Future uploads may include family updates, but Björn will be shown more selectively.
- The monthly newsletter with Marzia will continue as another source of life updates.
- The channel’s future format is still unclear after its move away from gaming and regular family vlogs.
Expert View
Ending the family vlogs is a measured move that puts a child’s privacy ahead of a proven content formula. Fans lose a predictable monthly series, but they are not losing PewDiePie altogether. His long history of adapting his channel suggests the audience will have to follow the creator rather than expect a return to one fixed format.
