Gaming collaborations keep expanding beyond skins and in-game cosmetics, and Sanrio’s latest drop with Razer is proof. The companies have now confirmed the final Cinnamoroll-themed item in their custom peripherals collection: a Cinnamoroll headset variant that’s available right now.
The final piece of the Cinnamoroll Razer set
Sanrio used social media to reveal the latest addition to its custom Razer lineup built around Cinnamoroll, one of the more recognizable characters tied to Hello Kitty content. The new product is a dedicated headset variant, positioned as the last item in the Cinnamoroll-themed collection.
The design leans hard into what makes Cinnamoroll instantly identifiable. Instead of sticking to a typical earmuff look, the headset features the character’s white flying-ear style elements integrated into the headband. It also includes soft RGB lighting that can be customized, letting players tune the visual glow to their preferences.
Razer is also emphasizing comfort and long-session usability. The headset uses a light frame and cushioned ear support meant to make extended gaming sessions more manageable. Audio performance is supported by Triforce 40mm drivers, while Bluetooth connectivity allows use without a wired connection. Sanrio and Razer also list 40 hours of battery life, suggesting the headset is intended for multiple sessions before needing a recharge.
Kraken Kitty V2 specs, price, and who it’s for
Dubbed the Kraken Kitty V2, the Cinnamoroll headset is priced at $139.99. It’s part of a broader Cinnamoroll set released piece by piece, which includes other peripherals and a matching comfort item. Alongside the headset, the collection features a Cinnamoroll-themed gaming chair, a custom keyboard, and a mousepad.
While the Cinnamoroll range is clearly aimed at fans of the character, it’s also tied to a specific platform reality. The Kraken Kitty V2 is built to work for PC only. The source notes that console users have reported poor audio quality when trying to use it with consoles such as PS5, so buyers looking for universal compatibility should plan around the PC-first design.
What this signals for Hello Kitty’s gaming momentum
This announcement lands at a time when Hello Kitty continues to expand into video game-adjacent releases. Even if PC players can’t access everything, there are still options: Hello Kitty: Island Adventure is available on Steam, and the Kraken Kitty V2 headset can also be paired with Sanrio Overwatch skins for competitive play.
The timing matters for another reason—Sanrio’s game calendar isn’t limited to one platform. The source also references Hello Kitty Party Land as a Nintendo Switch exclusive, and it points to additional upcoming collaborations, including an upcoming Hello Kitty LEGO collab.
Taken together, the headset reveal supports a broader pattern: Sanrio is using recognizable characters like Cinnamoroll to anchor not just games, but also the gear players use every day. For the esports and competitive community, that’s a familiar trend—branded peripherals and cosmetics reinforce identity while staying tied to performance needs like audio quality, battery life, and comfort.
Key points
- Sanrio and Razer confirmed the final Cinnamoroll item: the Kraken Kitty V2 headset, available now.
- The headset uses Cinnamoroll-style white ears on the headband plus customizable RGB lighting.
- It supports Bluetooth with up to 40 hours of battery life and uses Triforce 40mm drivers for audio.
- The Kraken Kitty V2 is PC-focused; console use (e.g., PS5) has been reported to deliver poor audio quality.
| Product | Theme | Noted connectivity | Platform notes |
|---|---|---|---|
| Kraken Kitty V2 headset | Cinnamoroll | Bluetooth (wireless capable) | PC only; console users report poor audio quality (e.g., with PS5) |
Expert View
Sanrio and Razer treating the Cinnamoroll lineup as a full ecosystem—headset, chair, keyboard, and mousepad—signals how strongly character brands are moving into the everyday competitive setup. By coupling recognizable aesthetics with practical features (battery life, comfort, and large drivers) while staying PC-first, the partnership is positioning itself to be more than collectible merch—something players can actually use during long sessions. For the broader community, it also reinforces that franchises like Hello Kitty are increasingly competing for attention not only in-game, but in the hardware layer where esports culture lives.

